Might Apple Search soon be a reality?

With the Apple-Google default search engine arrangement on Safari expiring soon the door is wide open for bold ideas.

Sources indicate the deal between the two giants for the “default” search placement on the Apple’s Safari (currently 25% market share in the US according to StatCounter) is due to expire later this year. Can Yahoo or Bing score a place on Safari or might Apple be creating their own search engine as many are currently speculating, we are yet to find out.

Apple branded search engine mockup
Apple branded search engine mockup

Why might rumors be true?

Without making any official announcements Apple recently released information on their support site about “Applebot” – their new web crawler. Similar to those of other search engines Applebot will search and index the web currently delivering results for Siri, the iOS virtual assistant. (more…)

Top 5 Better Data Visualization Tools

Data presentation is vital for its better interpretation. In fact, data visualization is one of the most important factors for pattern recognition.

This task, often extremely challenging in the past can now be easily overcome using various excellent tools available at our disposal. We have put together a list of the best 5 charting solutions (both commercial and open-source) we consider of particular significance.


Fusion Charts

1. Fusion Charts

Probably the richest collection of charts available – Fusion Charts offer over 90 different chart types and over 900 maps so when the needs are very specific this product will satisfy even the most demanding eyes. Backwards compatibility is also excellent covering everything from IE6+

Developers will be happy to find support from both JSON and XML which is useful for legacy projects. Also the users can export chart data in PNG, JPEG, SVG or PDF formats. You can find some chart demos here. (more…)


Responsive Design Officially an SEO requirement

It’s been a well-known fact for some time that Google is penalizing websites for providing a bad or “frustrating experience” to mobile users. They have outlined a set of criteria which if met will result in Googlebot assigning the Google mobile-friendly label to the website. While this has been regarded as a threat by many it is now turning into an opportunity.

On the 21st of April 2015 Google announced that mobile friendly websites can actually benefit from a significant ranking boost to help with their SEO effort. It’s been confirmed the changes in ranking algorithm will have a “significant impact” in the mobile search results impacting all countries and languages. As the new ranking system is already in effect, website owners can use the new Mobile Friendly Tool to test whether their website passes the criteria for mobile-friendly optimization.

Are we seeing the end of separate mobile domains?



17 Things to consider before building your new website

Building a new website is often one of the most underestimated points by many businesses. Planning and creating an effective website in fact has become a very time-consuming task with an increasing number of considerations that will only keep growing in the future.

If you’re planning to build one – it is a good strategy to create a checklist or a plan which will guide you through the process quickly, help you stay organized and make sure you don’t miss any important planning stages. You can use the following as a starting point or pick elements from it when creating your own.

1. What is your main objective?

You need to clearly formulate what are the business objectives you’re trying to achieve out of your new website. You may wish things such as increased web traffic or more online sales or increased brand awareness. Your business objectives will determine the type of product you need to create.

For example if your target is increased web traffic you may choose to create a blog and publish lots of content or if you want to improve your online sales you will create an easy to use web platform with clear call to action and so on…

The web is full of websites that don’t deliver on their main objective and although this seems extremely obvious it is a good practice to have the main objectives clearly defined before any further planning is done.

2. Who will be your target audience?

If you’re just getting started you may have no idea who your core customers are or if you’ve been in business for some time that may be more obvious. In either way it is recommended that you write down the key audiences you wish to target in terms of the website as this is essential information which will help determine the website’s overall structure, look and feel as well as the type and amount of content required. If you are a bit unsure how to approach this here are some basic marketing questions that will help you clear who your target audience should be:

  • What makes your products or services unique?
  • How is your brand different from the rest?
  • How are you positioned in the market? [cheap and quick; expensive and high quality; specialized?]
  • Do you offer any additional benefits to your customers?
  • Do you hold any specific expert knowledge or experience?

Answering those will help you get an idea who the target audience should be.